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HomeDigital IconsThis wedding flower rental company has changed the traditional wedding mindset thru e-commerce

This wedding flower rental company has changed the traditional wedding mindset thru e-commerce

Digital Icons – A vlog series

Tricks of the trade to grow and nurture your business

This wedding flower rental company has changed the traditional wedding mindset thru e-commerce

e-commerce is penetrating into traditional markets and mindsets! This episode of digital icons looks to enlighten our audience to new possibilities and also to educate ourselves on the importance of thinking outside the box with regards to profit, customer satisfaction, and long term business sustainability. Join Lauren Bercier, Co-founder & CEO, Something borrowed blooms as she explains how a win-win situation can be made possible in retailing.

Lauren Bercier

Co-founder & CEO, Something borrowed blooms

About Lauren Bercier

Lauren Bercier is the Co-Founder & CEO of Something Borrowed Blooms, an innovative startup modernizing the wedding flower industry. The company specializes in providing on-trend, premium silk wedding flowers for RENT saving couples up to 70% compared to traditional florist pricing. Since launching, SBBlooms has supplied florals for thousands of weddings, now serving on average 500 weddings per month and growing. Bercier has led the organization through substantial growth, most recently increasing revenues by 132% in 2019.

About Something Borrowed Blooms

https://www.somethingborrowedblooms.com Something Borrowed Blooms (SBBlooms) is changing the way brides plan and pay for wedding flowers with a unique solution to keep wedding flower costs low while still offering elegant arrangements that capture the attention of brides across the country & beyond. The company specializes in providing on-trend, premium silk wedding flowers & décor items for RENT saving brides up to 70 percent compared to traditional florist pricing. Since launching, SBBlooms has supplied florals for thousands of weddings throughout the U.S and Canada, now serving on average 500 weddings per month and growing. SBBlooms has received national press from media outlets including Martha Stewart Weddings, InStyle, Loverly, Buzzfeed and more. The placed third in the FedEx Small Business Grant competition and was chosen to be featured in FedEx Office’s national ad campaign.

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Alf Alferez
Author: Alf Alferez

Dedicated writer with a strong track record of developing customer loyalty and managing general office operations. Enjoy being a part of a company where my skills and creative ideas will benefit the overall productivity of the organization. I have a strong desire to work in helping make the world a better place. Please reach out to me on [email protected]

Author

Dedicated writer with a strong track record of developing customer loyalty and managing general office operations. Enjoy being a part of a company where my skills and creative ideas will benefit the overall productivity of the organization. I have a strong desire to work in helping make the world a better place. Please reach out to me on [email protected]