Facebook will now allow its creators on its platform to share Pay links. Now the fans of Facebook can pay for the subscriptions alternative pay system of the platform.
This will now effectively let the parent company, Meta, further shrink the 30% tax of the Apple App Store for in-app transactions.
Fans who are signing up for the subscription of Facebook with Pay links will help the creator to keep all the money they are paying, minus taxes.
Facebook is now working under the gray zone under the rules of Apple. A spokesperson has told that the social network believes that it has got the allowance to do this on iOS. Apple made a rule so that the iOS apps cannot offer any other payment option for buying items digitally. However, the current Pay links model of Facebook is making it o that the content
Creator rather than Facebook itself sending people to pay up for a father online subscription.
According to the spokesperson, the social network will not take away the ability of the users to subscribe through Apple’s payment system.
The report further stated that the CEO of Meta, Mark Zukerberg, has said the reason for this Pay links has some other purpose. He said that all of these will make things easier for the creators to monetize further.
“As we build for the metaverse, we’re focused on unlocking opportunities for creators to make money from their work,” Zuckerberg said. “The 30% fees that Apple takes on transactions make it harder to do that, so we’re updating our Subscriptions product so now creators can earn more.”
Facebook’s future Pay links subscription will allow the creators to charge based on recurring. It will let the fans have access to exclusive content as per the report. It is available in 27 countries and lets the creators meet all certain eligibility standards.
The Apple App Store fees have also been a subject of controversy before. A court battle is still going on between Epic Games and Apple in 2020.
Apple had already booted the most popular game of Epic, Fortnite, out of its platform due to payment-related issues. Hence the issues can surge due to Pay links.
The epic game has used its payment system rather than the one that Apple offers. Hence the case is going on between these two industry giants.
As of late October, Apple said that it is objecting to the ruling from an antitrust court for making it. It will make the company use all buttons and Pay links for outside payments.