Amazon will close off its China-based Kindle e-book store next year. U.S. tech giant is noting the new retreat in the market. Chinese Kindle users will no longer buy the latest books after the e-book shop shuts down on 30th June 2023. Amazon declared this on Thursday on its Weibo profile.
The e-commerce corporation noted that it has already quit providing third-party dealers with Kindle e-readers. Even so, some e-readers are still on the list to buy on Amazon’s JD.com website. Users in China will have permission to download previously acquired e-books until 30th June 2024. Amazon also said that they could also continue to go through them after that.
The Kindle creator did not provide any cause for the escape in its statement. However, it noted that China-based existing e-book store such as devices, ads, and logistics would not have any impact. Furthermore, the long-term development commitment of Amazon in China will not alter. Amazon stated this in its Weibo profile. Amazon has developed an extensive industry root in China and will go on with investing and innovating.
Amazon started trading its Kindle e-readers in 2013 in China. Then it soon became a crucial market for that industry. A retired Amazon manager that regulated the nation stated this in 2017 in Chinese state media. Other U.S. tech rulers, including Microsoft’s LinkedIn and Airbnb, have also scaled back their existence in China. They have scaled back their existence in the middle of rising competition from harsher internet censorship and domestic players.
Last December, a Reuters inquiry reported Amazon’s actions to curry approval in China. It includes that it has worked together with the nation’s publicity arm to introduce a “China e-book store”. It was somewhat an action to broaden its Kindle industry in China. Amazon also closed its e-commerce business in 2019 in China. Amazon has diverted its concentration to cross-border retailing to Chinese customers.