If you have been following the e-commerce scene from quite some time now, you would realize that the best time to buy something online is during the sale season. Now, we do realize that it is important to buy from e-commerce websites during non-sale days as well. But it is always better to wait for the sale season to come if you can wait and are planning to buy something. Because we have seen over the years that the prices drop considerably and you could get lucky and have a great deal for the product you were looking to purchase.
Talking about sales, the biggest season of sales is here and it applies mostly to the e-commerce sector. We know that the holiday season for this year is coming very soon and so are the Black Friday and Cyber Monday sales. For this year, both the sales will be held at the very end of November and beginning of December. This is the time when most of the people shop in order to get the best deals. Now, we have a study from BounceX which is claiming to forecast how the response for this year’s Black Friday and Cyber Monday sale would be.
As per BounceX’s report, “Black Friday & Cyber Monday are the two biggest days of the year for online shopping,” The report adds that “We dug into hundreds of millions of buying signals across thousands of e-commerce sites over the past five holiday seasons to discover how consumers shop online during this pivotal time period and predict what the holiday landscape will look like in 2019.”
The report also mentions something that brick-and-mortar store owners would not like. It is that this year, people will be choosing to take advantage of the Black Friday deals through online channels instead of going at a store and buying something.