We know that there are a lot of advantages when it comes to buying from e-commerce but the same goes for selling on e-commerce as well which is also the reason why we are able to get everything online because if the selling model online wasn’t sustainable, we would not have been able to enjoy all these facilities as there would be no sellers. However, we still know that there are a few things that are not available on e-commerce and we also know that those items are not meant for e-commerce. These things include cars as well because we want to test-drive as well as experience a car before buying it which is only available in showrooms.
However, Amazon has announced something unbelievable in partnership with Hyundai where it says that the platform will soon start selling Hyundai cars online. Now, we know that people trust Amazon a lot but trusting them with a car delivery is something we find very hard to understand. In an announcement, Amazon said its customers “will be able to purchase Hyundai vehicles online in the U.S. starting in 2024. The announcement was made at the 2023 Los Angeles Auto Show in which Hyundai also named AWS (Amazon Web Services) its preferred cloud provider to help facilitate digital transformation. In addition, the next generation of Hyundai vehicles will feature Amazon’s Alexa Built-in experience as an onboard digital assistant.”
Amazon CEO Andy Jassy said, “Hyundai is a very innovative company that shares Amazon’s passion for trying to make customers’ lives better and easier every day,” “Our broad, strategic partnership should do just that, from changing the ease with which customers can buy vehicles online, to making it simple to use Alexa in Hyundai vehicles for entertainment, shopping, smart home adjustments, and calendar checks, to enabling Hyundai to transform their customer experiences and business operations by moving to AWS. We look forward to inventing together for many years.”
Hyundai added to this statement saying that “Amazon is the ideal partner to help realize our vision of progress for humanity, including improving how people and goods move more efficiently and sustainably. Hyundai is the first automotive company available for full end-to-end transactions in Amazon’s U.S. store and this is another example of how we continue to push for ways to elevate the customer journey together with our outstanding retail partners.”