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WHAT VCs ARE LOOKING IN E-COMMERCE VENTURES

Digital Icons – A vlog series

Tricks of the trade to grow and nurture your business

WHAT VCs ARE LOOKING IN E-COMMERCE VENTURES

Jared shares perspectives from Venture Capitalist’s world on what they look for before making any investment. Get a glimpse of view of the future and how technology trends are impacting funding. He also advices e-commerce start-ups on the critical factors to raise successful funding. He shares insights on some of the key metrics to watch out. Watch the full video for important take away!

Jared Vestal

Consultant & Advisor

About Jared Vetsal

Jared has extensive background as an in-house head of marketing focusing on growth, performance, and brand building. He currently works as a growth marketing consultant to retail and DTC brands, including working with the Digital Fuel Capital portfolio as an advisor. Jared most recently led marketing at FreshDirect & FoodKick, the leading East coast online grocer and same-day food delivery service where he was responsible for digital, growth, brand, content, and customer journey teams. Previously, he has had deep agency experience, including leading digital transformation and performance marketing for Omnicom Media Group’s largest global clients, and retail martech consulting for Signal, a company focused on customer data platforms and digital audience management.

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