COVID19 certainly unmasked some needs B2B have been reluctant to address, chiefly upgrading their B2B platforms to showcase their products, manage inventory and the supply chain, says Rob Neumann, Chief Strategy and Marketing Officer for Coreshop Solutions. It also uncovered directly to market opportunities. CoreShop Solutions partners with platforms like Perfion to provide solutions meeting the needs of various departments, thereby creating one truth that everyone in the company is seeing and using.
“What COVID has made blatantly apparent for some manufacturers, is that their foundational data isn’t ready for prime-time E-commerce because they didn’t take data management seriously,” said Scott Taylor, The Data Whisperer and Principal at MetaMeta Consulting. “The success of every foray into e-commerce, every digitally transformative customer-facing initiative, and every as-a-service offering is inextricably linked to the successful output of strategic data management efforts.”